Understand the origins and foundational theories of PR.
Master Public Relations with our self-paced online certificate course.
Guide to developing successful public relations campaigns with updated content.
Bernays' classic guide to engineering public opinion and mass manipulation.
Master public relations, gain press coverage, and become a publicist.
Leverage ChatGPT for marketing content, social media, PR, and emails.
Honest communication and reputation management for the digital age.
Master modern marketing and PR with AI, social media, and newsjacking.
APR credential: Certifies PR mastery, leadership, and ethical standards.
Master social media strategy, AI, and engagement for impactful communication.
Foundational text on public relations and shaping public opinion.
Exposes media manipulation tactics and the economics of fake news.
Build a comprehensive and measurable PR strategy.
AI's impact on communications, marketing, and media.
Strategies for social media growth across platforms.
Navigating and recovering from business crises effectively.
Understanding media manipulation and its consequences.
Understanding shareholder activism and corporate influence.
Creating compelling multimedia stories across platforms.
Evolving role of corporate communications in business strategy.
Skill development for public education PR professionals.
Latest social media tips, AI content, and video strategy.
Advancing PR practice through research and collaboration.
Prezly CRM subscription at 80€ per month.
GTM consultancy sprint to help businesses stand out.
Community for marketers to cut through AI noise.
PR conference for navigating uncertainty and strategic communication.
Learn AI, personalization, and scaling strategies for Customer Success.
The six principles behind viral products and ideas.
The psychology of influencing public opinion.
Making your brand irresistible to consumers.
Effective and ethical communication in the digital age.
Case studies in public relations management.
Innovation and best practices in modern PR.
Diversity and inclusion in public relations leadership.
Understanding how ideas and products spread like wildfire.
Innovators, thought leaders, and marketing experts gather.
Empowering women professionals in PR through networking.
PR, communications, and marketing professionals connect and learn.
Guide to using social media and new media for marketing and PR.
Explore modern PR, challenges, and purpose-driven strategies.
Master modern PR and marketing in the digital age.
Build trust and reputation with ethical communication.
Navigate and recover from any crisis with confidence.
Understand media manipulation to protect your narrative.
Craft memorable ideas that stick with your audience.
Master the six universal principles of persuasion.
A practical toolkit for the daily practice of PR.
Master the art of writing for public relations.